Aashmeeta Yogiraj
President (NY Chapter)
With a multifaceted background in information science, political science, and journalism, Aashmeeta Yogiraj brings digital literacy to a traditional broadcasting environment in her role as Director of Programming & Marketing at Jus Broadcasting Corp. In her current role, Yogiraj exercises research heavy methods to develop content for the company’s main networks, Jus Punjabi TV & Jus Hindi TV. Having grown up in the age of Google and with an in-depth understanding of various social media platforms, SEO practices, and data analytics, Yogiraj is able to leverage content to efficiently market the Jus brand, focusing on both audience retention and developing new viewership bases.
Yogiraj holds a Masters of Science from Syracuse University and received her Bachelors from SUNY Stony Brook.
